Get conversational insights faster with Voxpopme
This company's consumer insight projects were often resource-intensive, involving fieldwork, out-of-office days, travel, and debriefs. While these efforts did create value, they were demanding in terms of time and budget.
The company's insights program invited consumers to answer questions via the Voxpopme video survey platform. The responses were then summarized into brief, engaging videos to be presented to stakeholders. The light-touch and easy-to-implement nature of this program allowed for continuous consumer responsiveness and speed.
The company was able to quickly and effectively gather the necessary insights to influence its stakeholders. Voxpopme's platform analyzed and then summarized the responses into short videos that were shared with company executives.
This efficient method asked little of their time but offered them substantial insights, further proving the efficacy of Voxpopme's solutions in fostering understanding and enhancing decision-making processes.
Voxpopme empowers MetLife to connect with customers on a deeper level, offering quicker insights and actions
Connect Deeper with MetLife's Customers
VP of Sales
Customer Success Manager
MetLife's ongoing partnership with Voxpopme—which keeps thriving today—enables you to understand your customers better and navigate the unpredictable yet dynamic market landscape.
With Voxpopme's conversational insights platform, MetLife is not just reacting to market changes, but actively shaping them and mapping out the straightest path to helping your customers meet their goals through life’s twists and turns.
And with Voxpopme AI insights, MetLife can spend 97% less time in qualitative research and be 60X faster in getting those insights that help you keep your customers at the heart of your strategy.
A globally recognized consumer goods company launched an innovative insights program, powered by Voxpopme's video surveys. This program allows the company to continuously track changes in customer rituals and share these valuable insights internally in a timely manner.
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