Caden Welsh
Why Voxpopme?
What was the problem?
Create deeper connections with Voxpopme
Learn How
This famous brand sought to unlock the mystery behind their cult following, sending their Insights Team on a globetrotting quest to capture the voices of their raving fans across the world.
Armed with four crucial questions, including penning a love letter to the brand and describing what sets it apart, the team received a hilarious outpouring of feedback from 65 loyal fans. With their funny responses and infectious enthusiasm, these fans captivated the audience at the company's all-hands meeting and inspired employees to take the brand's mission to heart.
Voxpopme's Insights Users applauded the results of this project, which served as the launchpad for a year-long partnership with the brand spanning various initiatives such as employee sentiment, shop-a-longs, and consumer insight. As the partnership continues to bear fruit, the sky's the limit for what the future holds.
How was it solved?
Results & Outcomes
Nike inspires and serves athletes of all levels and abilities, thanks to Voxpopme’s conversational insights
Nike Fuels Innovation, Consumer Connection and Inspiration with Voxpopme
Create connections and get insights that inspire action today
Sr. Strategic Account Executive
Stephanie Klein
Customer Success Manager
Voxpopme’s partnership with Nike – which continues to grow stronger – enables Nike to create deep, personal connections with consumers and inspire athletes of all levels and abilities.
Through Voxpopme’s conversational insights platform, Nike gathered in-depth feedback to inform its strategic decisions and drive innovation.
Nike's passion for promoting athlete potential, reflected in their use of Voxpopme, enables Nike to engage more effectively with athletes, enhance its brand’s empathy, and cultivate deeper connections with consumers.
How a Brand Like Nike Turned Four Questions into Impactful Insights with Voxpopme
A household brand uses Voxpopme to gain insights into why their global fans love them through a worldwide survey. After 65 humorous responses shared at the company all-hands meeting, they started a long-term relationship and multiple purpose-finding projects with Voxpopme.
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